Welcome to Night & Day

We are a creative marketing agency in Moorabbin, Victoria that delivers integrated retail marketing campaigns that convert awareness into transactions.

For the past 15 years we have helped clients from huge multinationals to small local businesses do better with their marketing efforts. Please follow the links below to see examples of our work.

Marketing Services

We understand that a consumer promotion must earn share ­of ­voice with the retailer, just as much as it must appeal to the consumer. We can source and supply gifts or prizes, develop creative concepts and promotional themes, design and produce support materials plus organise competitions from concept to fulfilment. A strong packaging design will follow the brand style guidelines while also creating a strong shelf presence, supporting sales and contributing to brand awareness.

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Creative services

Commercial creative is a blend of art and science. With a dash of “what the client wants” thrown in for good measure. To work it has to be disruptive, simple, and pragmatic. There is a temptation to be too clever, but we rarely succumb to it. We offer creative concepts, copywriting, design, brand identity and photography to ensure your marketing budget is well spent.

From standardised branded merchandise to unique designs, we can provide a wide range of options for your company.

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Digital

The digital world has evolved to provide cost­-effective, highly trackable, and above ­all powerful marketing avenues. The digital space also makes way for many unconventional expectations and user behaviours; simplicity, relevance, effectiveness and visual appeal are more important than ever. The Night & Day Digital department don’t just work online – they live online – staying in­ tune with the latest design trends, development techniques and online social experiences.

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Production

Our dedicated production management service has engaged a pool of Australia’s most reliable and professional manufacturers, with the option of overseas production if needed.

We are accomplished in designing and producing award-winning point-of-sale materials and display units, that are not only persuasive sales tools, but also integral and cohesive elements of the visual campaign. We also specialise in collateral materials and understand that they are a reflection of your business and brand to reinforce your corporate identity within the market. We appreciate the importance of having cohesive collateral that speaks to your audience in a manner that emulates the personality of your business.

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