James Hardie - Look The Part

Night & Day were approached by James Hardie to bring to life one of their largest consumer promotions named ‘Look the Part’ for IHG. This promotion included finalising a key visual for in-store point of sale touch-points, development of a microsite to compile entries, pre and post production of digital media, prize sourcing and management, conducting prize draws for the competition and much more!

Project Scope: Competition T&Cs, Digital Media, Image Retouching, Key Visual Adaption, Magazine Advertising, Media Launch, Photography, Point Of Sale Design, Point Of Sale Production, Prize Fulfillment, Production Management, Video Production, Website Design.