Barbie - Executive Chef

We were tasked with assisting Barbie in the execution of various digital advertising and print advertising touchpoints for their 2018 Barbie Cooking Class Activation. Based upon the brief, we created multiple digital assets in varying formats, designed print ads that were submitted via Quickcut and featured in The Australian Women’s Weekly AU and NZ, as well as designing and producing on-pack stickers that were printed and deployed across product in Big W, Myer and Progressives (NZ).

Project Scope: Catalogue Advertising, Digital Media, Key Visual Adaption, Magazine Advertising, Point Of Sale Design, Print Advertising.